'Making Strategy: Mapping Out Strategic Success' is a new book by Professor Fran Ackermann (Management Science) and Professor Colin Eden (Management), published by Sage and available as of September 1.'Making Strategy: Mapping Out Strategic Success' is a new book by Professor Fran Ackermann (Management Science) and Professor Colin Eden (Management), published by Sage and available as of September 1.
Professor Karl Weick, a major guru in the field, has endorsed the book: "Eden and Ackermann remain at the leading edge of theory and practice in strategy making. This book demystifies strategy-making while at the same time deepening our understanding of what the process entails. Their work is a marvellous guide for those striving to make sense of complexity."