© Audoire Images
Strathclyde hosted the Young Enterprise Dunbartonshire final review and awards presentation on April 22. Overall winners were Lomond School with a retro inspired collection of vinyl clocks, coasters and pictures frames, all made from recycled materials.
The prize for best Marketing Strategy was presented to Dumbarton Academy by Dr Juliette Wilson of Strathclyde Business School's Marketing Department who is also a board member for Young Enterprise Dunbartonshire.
She said, "All of the schools had thought about how to position and market their products and were particularly strong in using social media to communicate and promote their products. Dumbarton were particularly impressive in having a clear product positioning based on a good understanding of market needs and were incredibly enthusiastic about their product.
"It was also good to hear from Michelle Crossan-Matos, an alumna from SBS and chief marketing officer at Vertu, who gave an inspiring guest speech to the finalists, sharing the story of her personal success."
Young Enterprise is the UK's leading enterprise education charity, creating a connected world of young people, business volunteers and educators, inspiring each other to succeed through enterprise. Throughout the year, each of the schools in the Dunbartonshire area has been given some support from a local business advisor.
Dr Julia Smith, Reader in Accounting and Finance, attended the annual conference of the British Accounting and Finance Association (BAFA), in her role as Research Committee Member of ICAS, the Institute of Chartered Accountants in Scotland. The conference took place at the University of Manchester from March 23 to 25. The meeting was an excellent opportunity to engage with cutting edge research that is being undertaken across many areas of accounting and finance in the UK and globally, and to network with a wide range of academics.
Two of Dr Smith's first year PhD students also attended, having presented their work at the preceding doctoral conference. Sharinah Puasa spoke about 'Accounting Information System Alignment Towards Critical Success Factors of Accounting Information Systems Effectiveness: Knowledge of Users'. Her session was chaired by Professor Lisa Jack (Portsmouth) and Dr Julia Mundy (Greenwich). Mohamed Elmahgoub talked on 'Determinants and Consequences of Goodwill Impairment: Evidence from UK Listed Companies after the Implementation of IFRS 3'. His session was chaired by Professor Mark Clatworthy (Bristol) and Professor Edward Lee (Manchester). Both doctoral students gained enormously from the opportunities to gain feedback and input to their work at this early stage.
Dr Juliette Wilson (Marketing), Professor Eleanor Shaw (Hunter Centre) and Dr Norin Arshed (Heriot Watt University) have been awarded £9,207 from the British Academy for a two year study entitled: "Expanding the Domain of Festivals: The Hidden Entrepreneur in Festival Research."
The Department of Marketing was well represented at the biennial EIASM Workshop on Interpretive Consumer Research which was held at the University of Edinburgh from April 15-17. This international workshop attracts established and emerging scholars interested in examining the symbolic, socio-cultural, historical, ideological and experiential aspects of consumption and focuses on theoretical and methodological innovation.
Dr Andrea Tonner spoke about the role of consumer poetry as a potentially useful methodological approach while Dr Kathy Hamilton presented an early stage research project based on the happiness industry.
Several PhD students also presented their doctoral work: Ashleigh Logan spoke about fashion, femininity and consumer identity; Fatema Kawaf’s presentation focused on the consumption experience of digital environments; Stephanie Anderson considered alternative places of consumption with a focus on urban exploration.
Professor Robert Wright of the Economics Department recently presented a paper on the topic of financial literacy at the annual conferences of the Royal Economics Society (University of Manchester) and the Scottish Economics Society.
He also gave the keynote address at a meeting in University of Helsinki Ruralia Institute, Seinajoki, Finland funded by the Academy of Finland (March 17-18). The title of the meeting was "CGE Modelling for Policy Analysis" and the title of his address was: “OLG-CGE Models and Demographic Research.”
Professor Wright has been appointed to the Advisory Board of "The Future of Regional and Generational Equality in Ageing Finland" Project, funded by the by the Academy of Finland.
Professor Tom Baum (Human Resource Management) was recently the keynote speaker at an International Conference on Natural Resources, Tourism and Services Management, with the linking theme of "Inclusive responsibility towards sustainable community well-being".
The conference was organised jointly by Universiti Sains Malaysia (USM), Universiti Putra Malaysia (UPM) and Universiti Malaysia Sabah (UMS). The venue was Kota Kinabalu, Sabah. Professor Baum chaired a panel of leading private and public sector speakers, conducted a workshop on academic publishing which was attended by over 50 research students form the three universities and also gave the final 'wrap up' keynote in which he linked the conference themes and reviewed the inputs from the previous three days.
Professor Baum said, "From a Strathclyde Business School point of view, the 'drivers' and co-organisers of this event were three alumni who all completed their PhDs in Glasgow some 10 years ago - Professor Ahmad Puad Mat Som of USM, Professor Jennifer Chan Kim Lian of UMS and Associate Professor Sridar Ramachandran of UPM. So the event was a wonderful SBS reunion opportunity in beautiful Sabah."
Strathclyde Business School's Department of Marketing hosted members of Skema Business School (Lille, Paris) in the Technology Innovation Centre for a well-attended event on April 15 which was organised by Dr Paul Hewer in the Department of Marketing, to build and foster research and teaching collaborations between the two institutions.
The event included presentations from members of Strathclyde University and Skema Business School on the theme of 'New Directions in Consumer Research'. Presentations explored the market for home exchange (Kathy Hamilton, Paul Hewer & Andrea Tonner, Strathclyde University), emotional involvement in the performing arts (Isabelle Soscia, Skema Business School), vintage consumption (Kat Duffy, Essex University) and second-hand appropriation processes (Aurelie Dehling, Skema Business School), cultural heritage in the Balkans (Derek Bryce, Strathclyde University).
Four doctoral students from the department of Marketing have been accepted to present an image that captures the essence of their research in this year's Images of Research competition. The exhibition titled 'Picturing the Future' opens on May 5, during the Engage with Strathclyde week of events.
Amy Goode's submission explores the consumption of place in a residential community undergoing regeneration whilst Stephanie Anderson's image focuses upon the alternative spaces of consumption in the urban environment, and the counter cultural movement of urban exploration. Ashleigh Logan's image captures the positive impact that the so called 'Princess Culture' can have on the aspirations, body image and behaviours of adult women.
To foster staff and student engagement, the MBA team hosted a football match for staff versus students on April 13. For the staff, the team comprised Ryan Martin, Alan McIntyre, Martin McGlynn, Colin Ewing, Kenny Arthur and Allan Hart. The student team was Fernando Campos, Onur Toreci, Simon Yong, Zak Alarbi and Alex Papachronopoulos.
It was an intense game which staff managed to win 10-8. A rematch was scheduled for April 27 which saw another victory for the staff team, with a score of 28-8. Both events proved popular with each side and to continue this example of staff and student engagement, there will now be monthly matches.